Coming to Toronto Fringe 2009: Just East of Broadway

From Press Release

GIG Productions presents
Just East of Broadway

From the makers of “The Lord of the Rings: The Musical: The Musical!” (Patron’s pick, Best of Fringe, 2007 Toronto Fringe Festival) comes this stunning, timely, very silly new production.

Taking our cue from “Mamma Mia!”, “Les Miserables”, and the countless Andrew Lloyd Webber mega-musicals currently trying to cash in on China’s sudden new love of tap dance and jazz hands, GIG Productions has decided to go east.

In order to kick-start his failing career, has-been actor Rex Maverick agrees to star in a production in the world’s “hottest new market” for musicals – The People’s Republic of China. But instead of bustling Beijing or Shanghai, Rex finds himself in a tiny farming community directing a cast of enthusiastic amateurs, including a shy love-struck writer, a bumbling and censorious Mid-Level Official, a nefarious costume designer, and a strong-willed young woman contemptuous of the Hollywood star. While Rex is stuck in the town waiting for seasonal rains to pass, cultures clash, personalities collide, the workers control the means of production, and musical magic is born!

The music in "Just East of Broadway” was composed by members of indie pop band Hooded Fang and recorded with the help of some of the city’s best young musicians, including members of The Bicycles, Henri Faberge and the Adorables, and the Hidden Cameras. With a cast that includes West-End veteran Jay Davis, Canadian Comedy Award-winner Gene Abella, and stars of past Fringe hits “Giant Killer Shark: The Musical,” “Funny Business: The Musical”, and “LOTR: The Musical: The Musical!”, this original show is set to take the city by storm at the 2009 Toronto Fringe Festival.

The George Ignatieff Theatre

15 Devonshire Place

Thurs, July 2                       10:30 PM     

Sat, July 4                            3:30 PM             

Mon, July 6                         8:30 PM     

Tues, July 7                         5:00 PM     

Wed, July 8                         2:00 PM    

Thurs, July 9                       5:15 PM     

Sat, July 11                          7:00 PM

Tickets: $10
The Fringe Hotline (416) 966-1062
www.myspace.com/justeastofbroadwaymusical